
Case Studies
At ReBO we take pride in our work & helping clients to improve profitability. Below are just a few examples of how we have applied the art & science of retail excellence to brands across the globe.

Global Sports Brand
Through multiple projects we have helped a leading sports brand which is European based with our 360° services & solutions:
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Range architecture plan, pricing phasing, discount strategy, competitor analysis & product affinity for single’s day
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Documentation of current Omni-Channel OTB process for the entire GCA, including wholesale & retail franchise.
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Retail buy assessment for more than 12 countries in Asia Pacific. Our Retail Data Miner and predictive analysis indicated a potential 15% improvement opportunity.
FASHION RETAILER
Working with the Chief Commercial Officer of a global retail fashion brand & their team based in India, we conducted a number of Merchandise Training sessions covering process improvements & increasing full price sell through & profitability.


IMPACT:
+61% sales opportunity
15% sales increase
30% reduction in OTB value
39% reduction in article count
Global Sports Brand
For an innovative global U.S. sports brand, we applied our expertise & solutions to help them optimize their Strategy & Offering to their consumers:
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Conducted an in depth sales & traffic analysis for the Holiday season.
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Created a Range Architecture & assortment plan or buy for the 2020 season to optimize performance
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Ran a detailed study of both online & offline business to optimize synergies.

What Our Clients Say About Us

Venu Nair
CCO
We thoroughly enjoyed & got great value from the interactive & engaging merchandise training sessions with ReBO
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Paul David Howley
Chief Business Officer
We engaged ReBO across four brands & 100 stores with great success to deliver real time reports & executive dashboards
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Haytham Metwaly
CMO
ReBO & their expert team updated & delivered new systems & processes that added significant value to our business
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Dinesh Maurya
General Manager
ReBO delivered on their 360° approach with top draw consulting & systems resulting in significant costs advantages
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ReBO helped one of Europe’s top online retailers return to profitability
Retailer’s challenge
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Inventory piling up
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Cash locked
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Wide assortments- poor size availability
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Low SKU productivity
ReBO’s approach
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Data-driven analysis
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Refocused assortments
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Smarter markdowns
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Fewer price points
ReBO’s Impact
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-62% inventory reduction
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Higher margins
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Stronger sales growth
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Leaner assortments
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Improved profitability


ReBO accelerates profitability, efficiency and speed for a luxury sports retailer
Retailer’s challenge
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Fragmented systems and spreadsheets
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Manual driven methodology
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Difficult to read historical seasonal patterns
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Significant Forecasting errors across all sales channels
ReBO’s approach
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To build an AI-based forecasting solution
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To map historical sales vs. next-seasons range
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Cohorting by image/fabric/color/price
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Predicting potential future bestsellers
ReBO’s Impact
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-30% manpower effort
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+50% planning speed
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-25% inventory reduction
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+15% full price sell thru
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+10% sales improvement
ReBO drives growth for North Africa’s largest electronics retailer
Retailer’s challenge
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Limited data visibility
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Lack of structured planning processes
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Manual and fragmented reporting
ReBO’s approach
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Data gathering and stakeholder workshops
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Future planning & development roadmap
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Continuous monitoring
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Weekly management trading notes
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Retail Merchandising Suite software realisation
ReBO’s Impact
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+25% sales growth
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–17% reduction in inventory
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+12% improvement in full-price sell-through


ReBO drives efficiency and profitability for a Middle East furniture retailer
Retailer’s challenge
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Limited sales & demand visibility
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Inefficient category & assortment planning
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Missed bestseller & margin opportunities
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Fragmented execution & monitoring
ReBO’s approach
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5-year historical sales analysis
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Category & Assortment effectiveness review
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Bestseller, Price & Margin Discipline
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Monitoring with weekly management trading notes
ReBO’s Impact
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+15% sales growth
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-20% decrease in OTB
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-22% reduction in tail
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-36% reduction in article count
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Price points simplified from 1400 to 320
ReBO powers profit and performance for Southeast Asia’s top fashion retailer
Retailer’s challenge
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Limited visibility into sales
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Lack of proactive merchant guidance
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High merchandising manpower costs
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Leadership struggled to address key issues
ReBO’s approach
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3-years sales trend analysis
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Pricing, Margin and product allocation discipline
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Proactive decision triggers for merchant teams
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Weekly leadership reports with actionable insights
ReBO’s Impact
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Improved operational efficiency
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Faster, insight -driven decision making
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-30% merchandising manpower costs
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+20% sales opportunity identified



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